Summer is in full swing in many parts of the world, and a lot of people are off travelling at home or abroad to unwind and relax, admire some beautiful scenery and try to recharge their batteries for the rest of the year. Back when we all first embarked on the business of holidaymaking, going abroad was an adventure. We had to drive our often somewhat antiquated car long distances to reach our destination, and the ability to read a roadmap was a necessary skill. Although not one that prevented large numbers of people from getting lost somewhere along the way. But things developed fast, and car navigation has now made life and holidaymaking a lot easier.

In this issue of GIM International Dorine Burmanje, chair of the board of Netherlands Kadaster, tells us that geographic information is ‘increasingly becoming a commodity’ and that ‘society is getting used to the idea that location-related data is exchanged via geo-data systems’ (page 8). However, she does not conclude from this that spatial component should be either neglected or undervalued. On the contrary: ‘A huge effort is required to improve SDI in all its components, from standards and interoperability through to management skills and education’.

I have to agree on both counts. Geographic information is becoming a commodity, and everyone is getting used to having all kinds of geo-related data available whenever they need it. On the other hand, some fundamental knowledge of topography and geography is still a necessary basis for understanding maps, even when these are electronically displayed rather than on paper.

This truth is only underlined by the fact that new generations of consumers are emerging with less topographic knowledge. Thanks to car navigation technology, they often have no clue where a major city or region is located. And, more importantly, they consider such knowledge trivial because their car navigation system will take them wherever they want to go. From the point of view of the industry, it is essential that we continue to emphasise the vital importance of geographic education. If the user is no longer carrying in their head the most basic knowledge of topography, this lack will make itself felt. It will have an impact on interfaces and the outlook for products.

Put simply, industry and consumer will cease to connect. And just at a moment when major chances are opening up for the geomatics business.

Enjoy the summer!