Spatial Direct Marketing in Berlin

Reklame Beckmann allows its customers to plan the distribution of their leaflets themselves and to coordinate the plan directly with the direct-distribution-specialists of Reklame Beckmann.

On the homepage of the distribution enterprise, customers and interested parties can now plan the direct distribution of their promotion material with the aid of an interactive map, implemented by MapChart.com. Therefore it is much easier for the customers to manage, display and to commission their order. Up-to-date household data will be transmitted to the customer if desired in a counselling interview.

Beside the determination of the areas on the basis of postcodes Reklame Beckmann offers its customers the opportunity to plan on an even more precise scale on the base of market-cells by the microm Mikromarketing –Systeme und Consult GmbH in the area of Berlin and Brandenburg. Therefore it is now possible for the first time to offer detailed structures to direct customers.