New Postal Code Maps for Australia and New Zealand18/02/2008 |
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| GfK GeoMarketing (Germany) has added newly revised maps for Australia and New Zealand to their map collection of more than 240 countries. Each country-specific map set includes around 30 maps covering, among other things, postal code districts, municipalities, bodies of water and road networks. The digital maps are available in all standard data formats. | |
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New Zealand is a case-in-point: A comprehensive postal code reform will go into effect on 1st July 2008, after which the previously used postal codes will no longer apply. GfK GeoMarketing has already digitised these new postal code districts, ensuring continued accuracy with regard to companies' customer locations, sales territory planning and regional revenue forecasts. The city points in the New Zealand map set have also been revised and expanded. For example, the new map set contains 200 city points with associated population information, providing an important basis of orientation. New with this edition are maps of the rail network, city areas, elevation levels and airports.
The Australian map set has also been significantly revised. The postal code map with more than 2,600 postal code districts has been newly digitized for enhanced accuracy. All administrative maps have been fully updated and refined, from the country's states and territories to the approximately 1,400 "local statistical areas". The Australian map set also has some new additions, including maps of city areas and the rail network.
Both map sets offer a significantly higher level of detail than in previous editions. All of GfK GeoMarketing's digital maps are vector-based, meaning that they allow continuous zooming. In many locations, the level of detail corresponds to a resolution comparable to that of a conventional topographical map at a scale of 1:50.000. This level of quality is necessary for successfully making use of the maps in other digital environments and applications.
"Among other things, satellite imagery formed the basis for the newly updated maps, allowing us to achieve a higher level of detail," explains Klaus Dittmann, director of GfK GeoMarketing's cartography division. "For example, coastlines are much more accurate. All of this is very significant for our customers, many of whom place a high premium on accuracy - for example, the reinsurance industry, which uses our worldwide maps to assess the risk level of various regions according to the likelihood of natural disasters such as earthquakes or destructive storms." Supplier: 0 More news from this supplier: Detailed Digital Maps for Turkey China Fully Covered Lockheed Martin to Build GeoEye-2 HDI Support Center Certification for Intergraph Simplify Workflow Management Interactive Mapping for Online Community Services Director of Sales Support Topcon Improved Geoprocessing Service Access Intermap in Top-10 Mobile Fast Company UltraCamL for Hiparc Geotecnologia Integration of Civil 3D Data into GIS Comments (1):
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