Picterra unveils new solution for compliance and sustainability monitoring
Picterra has introduced a new all-in-one platform for plot monitoring, reporting and verification. This innovative tool is designed to support companies in the supply chains of soft commodities and forestry in meeting their compliance and sustainability objectives. Picterra is a leading provider of GeoAI solutions.
The new platform, Picterra Tracer, simplifies and enhances the processes of creating, validating, analysing and monitoring land plots and boundaries. Leveraging satellite, drone and aerial imagery, alongside global and regional open-source layers and a user-friendly geographic interface, Picterra Tracer provides precise and reliable plot analysis.
Developed with flexibility and efficiency in mind, the platform empowers producers, operators and traders in the supply chain to meet critical environmental regulations and sustainability reporting requirements, including the European Union Deforestation Regulation (EUDR). It also supports carbon credit validation and complex environmental monitoring, catering to users with limited geospatial technical expertise.
Data validation
Picterra Tracer’s automated data verification and correction tools ensure that all incoming data is accurate, consistent and compliant with regulatory standards such as the EUDR. The platform’s ability to automatically map plot boundaries from minimal information further simplifies the creation of accurate land boundaries.
Interactive data visualization features allow users to review environmental layers, such as deforestation detection, before exporting results into a comprehensive report with a single click. This functionality enhances transparency and enables effective decision-making across the supply chain.
Frank de Morsier, co-founder and COO at Picterra, highlighted the platform’s value: “Regulatory requirements such as the EUDR and the demand for transparent sustainability practices have created immense pressure on companies to manage their supply chain and associated geospatial data more effectively.”
“As fragmented solutions have only added complexity to the operations of ecosystem stakeholders – keeping stress levels high with EUDR on the horizon – Picterra Tracer steps in to fill this gap. It delivers a product that not only simplifies compliance, but also adds strategic value by transforming raw data into due diligence reports relevant across multiple industries,” he continued.
Tailoring geospatial analysis
Picterra Tracer’s modular API integrates seamlessly with various traceability and ERP ecosystems, enabling businesses to tailor geospatial analysis capabilities to specific traceability and compliance needs. For instance, the platform’s API now forms part of Tilkal’s Traceability Open Connect initiative, a secure and interoperable ecosystem for bidirectional data exchange. This collaboration ensures Picterra Tracer’s geospatial analysis capabilities enhance the broader traceability framework.
Versatile and adaptable, Picterra Tracer supports industries involved in biodiversity monitoring, regenerative agriculture, and carbon offset management. It is equipped to address challenges across a wide range of commodities, including cattle, cocoa, coffee, palm oil, rubber, soya and wood, making it an essential tool for modern supply chain management.
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