Wintersteiger and Delair Sign Aerial Imagery Partnership

Wintersteiger and Delair are partnering up to offer the combined power of turnkey agricultural research equipment and visual data management solutions to seed breeding and production companies, universities, research institutes and agrochemical companies. Wintersteiger is a worldwide leader in field trial technology, and Delair is a French provider of end-to-end visual data management solutions. The agreement makes Wintersteiger the exclusive reseller of Delair’s hardware and software solutions for field trials.

Aerial imagery analytics

New-generation UAV systems and sophisticated aerial imagery analytics are revolutionizing plant science research and the entire agriculture industry by providing large-scale field-based plant phenotyping data, and therefore a better understanding of how seeds perform in the field. Combined with powerful machines built for breeding and crop variety trials that help achieve optimum harvest quality and superior breeding outcomes, it can further accelerate the progress of breeding programmes and reduce working time and cost per plot.

Through the exclusive dealership agreement, Wintersteiger will include the Delair UX 11 AG long-range drone and the cloud platform in its portfolio of solutions to cover the entire cycle of field research. This way, its customers will benefit from a one-stop-shop partner to manage their breeding populations, test plots and phenotyping data, with an optimized decision support workflow.

Digitalization of field research

“This collaboration aims to provide our customers with seamless access to the best breeding workflow available, and therefore enable them to accelerate their product developments,” said Christopber Schiehauer, head of business Field Seedmech, at Wintersteiger. “The team at Delair shares our vision to empower a diverse community of innovators to unlock the global genetic potential of plants through the digitalization of the whole field research.”

“The ambition of the collaboration is to build the most complete digital solution for field trial activities,” said Lénaïc Grignard, Agriculture and Forestry product manager at Delair. “We are honoured and really excited that our products are now available through the world’s leading supplier of agricultural research equipment. Wintersteiger has established itself at the top of an exciting market and this new partnership serves as a great example of their innovative and ambitious initiatives.”